Veterinary Medical Entrepreneurship. Office Hours
Colleague-led discussion and Q&A session on the art of entrepreneurship within the veterinary medicine industry.
Entrepreneurship in any industry is a challenge. Succeeding as a medical entrepreneur takes skill, study, a lot of grit and community support.
CultivateWellbeing supports human and veterinary medical entrepreneurs with a vision for change in the world. In order to continue to serve our patients, as a community we emphasize resiliency, self-care, community, and wellbeing.
We are a community of medical professionals striving toward the better care of our patients, their families, and our world. Thanks for being here!
Entrepreneurship is hard.
Our programs and services are built to support the entrepreneurial spirit within medical practitioners as they bring their vision for positive change into the world ... while also thriving as a human.
This Office Hours series highlights the experience of being an entrepreneur in medical industries and creates an environment for sharing encouragement and tips for succeeding as a medical entrepreneur.
See other community-building events on our calendar.
Join Dr. João Lourenço Hasckel Gewehr, the medical director for Veterinary Cannabis and founder of both an education startup and partner in a company specializing in customer service automation using artificial intelligence.
Office Hours Agenda
1. Topic Lecture
The Importance of Studying Entrepreneurship
Understanding the world of business is essential for building something solid and sustainable. Knowledge prepares you to face challenges, make smarter decisions, and spot opportunities. Starting a venture without preparation is risky, but with the right study, your chances of success increase significantly.What’s the Worst That Can Happen If You Try
Fear of failure holds back many entrepreneurs, but failure is a natural part of learning. The worst that can happen is gaining valuable experience, understanding where to adjust, and trying again with more insight. The real risk lies in not taking action and missing out on opportunities.Starting Slow/Small
There’s nothing wrong with starting small—the key is to start. Many successful businesses began modestly, testing their ideas in the market. Starting slow allows you to adjust course, understand your customer, and grow in a healthy, sustainable way.
2. Writing / journaling / Q&A (30min)
3. Practice or group presentations, as applicable (up to 15min)
Session Dates:
Past:
Tuesday October 22 - 11-12:30MT
Tuesday October 5th 11-12:30p MT
Upcoming:
Tuesday December 3rd 11-12:30p MT
Registration: $35 / session.
Sessions count as 1hour CE for VCCounselor renewal.
About the Facilitator
Dr. João Lourenço Hasckel Gewehr
Veterinarian (MV), Master in Veterinary Medicine (2024).
Dr. João Lourenço Hasckel Gewehr has always felt a deep connection with animals, which inspired him to pursue a career in veterinary medicine, where he has made significant contributions in both traditional and cannabis-based veterinary practices.
In 2019, Dr. Gewehr traveled to the United States to study under Dr. Andre, founder of Veterinary Cannabis, and completed the Veterinary Cannabis Counselor (VCC) certification. After returning to Brazil, he graduated from Santa Catarina’s State College in 2020 and began practicing as a general veterinary clinician in Florianópolis.
In 2021, he shifted his focus toward cannabis medicine, launching the course "Médico Veterinário Canabinologista" (MVC – Cannabinologist Veterinary Doctor) in collaboration with RED Medical Cannabis Brazil. That same year, he published the e-book Guia Inicial da Cannabis na Medicina Veterinária (Initial Guide of Cannabis in Veterinary Medicine).
Dr. Gewehr completed his Master’s Degree in 2024 at the Federal University of Brazil, with groundbreaking research on the effects of phytocannabinoids in canine anesthesia, which was published in a high-impact international journal.
Today, he is the visionary founder of an international educational platform dedicated to teaching the use of phytocannabinoids in veterinary medicine and advancing professional development, with courses available in multiple languages, including Portuguese, Spanish, and English.
He is also a partner in a company specializing in customer service automation using artificial intelligence, contributing to innovation and the advancement of humanity.
Dr. Gewehr remains passionate about advancing knowledge of the endocannabinoid system in animals and inspiring veterinary professionals to explore this promising field. He currently resides in Florianópolis, Santa Catarina, Brazil.
 | A guest post by
|